For Paid Search Agencies

Custom Dashboards for Paid Search Marketing Agencies

Turn fragmented ad accounts into one source of truth. We build white-label, agency-first dashboards that surface campaign ROAS, CPA, keyword signals, and budget pacing in real time. Own the code and present reporting under your brand.

Why Paid Search Agencies Choose Custom Dashboards

Move beyond spreadsheets and generic BI. Get targeted views for account managers, growth leads, and clients that reduce manual work and improve decision making.

Real-Time Account Overviews

Live campaign health dashboards with daily and hourly metrics. View spend, impressions, clicks, conversions, CPA, ROAS, and pacing across Google Ads, Microsoft Ads, and SA360 in one place.

Keyword and Search Query Explorer

Drill into keyword performance, search queries, and negative keyword opportunities. Rapidly identify wasted spend and high intent terms to scale.

Budget Pacing and Forecasting

Predict daily and monthly spend to avoid underspend and overspend. Automated pacing alerts and recommended budget shifts help you hit targets without manual calculations.

Automated Alerts and Anomaly Detection

Get notified when CPA spikes, conversion volume drops, or budget burn accelerates. Custom thresholds and AI-assisted anomaly detection reduce firefighting.

Client-Facing Reporting

White-label dashboards for clients with simplified KPIs, scheduled reports, and downloadable slide exports. Strengthen client trust with transparent, brand consistent reporting.

Automation and Rule Engine

Implement custom automation - bulk edits, labeling rules, bid recommendations, and scheduled actions. Free your team to focus on strategy instead of repetitive tasks.

Purpose-Built vs Generic BI Tools

Feature
MV Beat Custom
Generic BI
Live Ad Platform Integrations
Direct API sync to Google Ads, Microsoft Ads, SA360
Manual imports or connectors with limits
Tailored Metrics
CPA, ROAS, budget pacing, keyword-level signals
Standard metrics only
White Labeling
Your domain and branding
Limited customization
Actionable Automations
Rule engines and bulk actions built for ad ops
Analysis only - no execution
Ownership
You own the code and IP
You rely on vendor platform

From Brief to Live Dashboard in 4 Weeks

Week 1: Discovery & Data Audit

We map your reporting needs, access ad accounts, audit data quality, and define the KPIs you need at account, campaign, ad group, and keyword levels.

Week 2-3: Build Sprint

We assemble proven modules for auth, APIs, data pipelines, and visualizations then customize UI, workflows, and rule engines to your process.

Week 4: QA, Training, Handover

We test data accuracy, set up scheduled reports, provide documentation and training, and deliver the complete repo and deployment instructions.

Why Own Your Reporting Stack

Owning your dashboards gives full control over data definitions, client experience, and how insights translate into action. No vendor lock in, full white-labeling, and dashboards built for your playbooks.

Faster Decisions
Consolidate reporting across platforms to act faster on signals.
Better Margins
Reduce manual reporting hours and free up teams for strategy.
Brand Control
Deliver a client experience that matches your agency's positioning and pricing.

Frequently Asked Questions About Paid Search Dashboards

Answers to common questions marketing agencies ask when building proprietary dashboards

What ad platforms and data sources can you connect?

We connect to any platform with a public API including Google Ads, Microsoft Ads, SA360, Google Analytics 4, Google Search Console, Meta Ads, and Shopify. We also support CRM and offline conversion imports to surface full funnel metrics.

How often is the data refreshed?

Data refresh schedules are configurable. For critical metrics we set near real-time pulls where the platform APIs permit. For heavier aggregates we schedule frequent batch jobs to balance performance and cost.

Do we own the dashboard and source code?

Yes. MV Beat hands over the full codebase and documentation so your agency fully owns the product. Host it on your infrastructure or maintain it under your brand.

Can the dashboard support multiple clients and permission levels?

Absolutely. We implement role-based access control and separate client workspaces so account managers and client stakeholders only see the data relevant to them.

Can you automate actions from the dashboard?

Yes. We can build automation that generates recommendations, creates bulk edits, and triggers third-party workflows. Anything the platform APIs allow can be automated to reduce manual work.

Want a Dashboard Tailored to Your Paid Search Workflow?

Tell us about your accounts and reporting needs. We will map the right solution and show a demo of what your branded dashboard can do.